Skip to main content
GoogleExitPlan
T

Tidal

A premium music streaming service known for high-fidelity audio quality and better artist compensation, offering a more ethical alternative to YouTube Music.

6/10
freemium
Replaces Google:
youtube music

Overview

Tidal is a music streaming service that differentiates itself through high-fidelity audio quality and a more artist-friendly compensation model. Originally launched in 2014 and later acquired by Block, Inc. (formerly Square), Tidal positions itself as a premium alternative focused on audio quality and supporting musicians.

For users leaving YouTube Music, Tidal offers a compelling option that isn’t tied to a major advertising company. While it doesn’t have the privacy credentials of a self-hosted solution, it represents a step away from Google’s data collection ecosystem.

Key Features

High-Fidelity Audio

Tidal’s main selling point is audio quality. The HiFi tier offers lossless CD-quality streaming (16-bit/44.1kHz FLAC), while HiFi Plus adds hi-res audio (up to 24-bit/192kHz) and immersive formats like Dolby Atmos and Sony 360 Reality Audio.

Better Artist Compensation

Tidal has consistently paid artists more per stream than competitors. They’ve also introduced features like direct artist payments and fan-centered royalties, where your subscription money goes more directly to the artists you actually listen to.

Exclusive Content

Tidal occasionally offers exclusive releases, early access to new albums, and exclusive live performance videos. While less common than in previous years, these exclusives add value for dedicated music fans.

Privacy & Security

Tidal is owned by Block, Inc. (Jack Dorsey’s fintech company), not an advertising conglomerate. This means your listening data isn’t being used to build advertising profiles or combined with your search history, emails, and web browsing like it would be with Google.

That said, Tidal still collects usage data for personalization and service improvement. To maximize privacy:

  • Review privacy settings in your account
  • Use a dedicated email for signup
  • Be mindful of social features and public playlists

Getting Started

  1. Sign Up: Create an account at tidal.com or through the mobile app.
  2. Choose Your Tier: Free (ad-supported), HiFi ($10.99/mo for lossless), or HiFi Plus ($19.99/mo for hi-res and Dolby Atmos).
  3. Import Your Library: Use Soundiiz or TuneMyMusic to transfer playlists from YouTube Music.
  4. Configure Audio Quality: In settings, select your preferred streaming and download quality based on your subscription tier.

Who Is It Best For?

Tidal is ideal for audiophiles who care about sound quality, users who want to support artists more directly, and those who want to leave Google’s ecosystem for a service not owned by an advertising company. If you have quality headphones or a home audio setup, you’ll appreciate the lossless streaming.

Final Verdict

Tidal offers a meaningful upgrade from YouTube Music in terms of audio quality and ethical considerations, without requiring the technical knowledge needed for self-hosting. While it’s not a privacy-first solution, separating your music listening from Google’s advertising empire is a positive step. The premium pricing for hi-res audio is justified if you have the equipment to appreciate it.

Pros & Cons

Pros

  • Lossless and hi-res audio quality options (up to 24-bit/192kHz)
  • Better artist compensation than most streaming services
  • No ties to major advertising companies
  • Exclusive content and early releases

Cons

  • Smaller catalog than Spotify or YouTube Music
  • Hi-fi plans are more expensive
  • Discovery features not as refined as competitors
  • Less ubiquitous device support

Frequently Asked Questions

Is Tidal better for privacy than YouTube Music?

Tidal is not owned by an advertising company, so your listening data isn't used to build advertising profiles or combined with other services. While Tidal still collects data for service improvement and personalization, it's not monetizing your behavior for ads like Google does.

Is the audio quality difference noticeable?

For casual listening through smartphone speakers or basic earbuds, probably not. However, with quality headphones or a proper audio setup, the difference between lossy compression and lossless audio can be significant, especially for well-mastered recordings.

Can I transfer my playlists from YouTube Music?

Yes, services like Soundiiz, TuneMyMusic, and FreeYourMusic can transfer your playlists, saved albums, and liked songs from YouTube Music to Tidal.

More music streaming Alternatives